Wild Enough To Challenge The System

Our Story

From Artist To Advocate

Jenn Thatcher left a successful career as an international artist to found ZEBRA. Jenn believes her children were victims of dirty products and a system that is designed to trick consumers. Her son Jack’s diagnosis of a brain tumor made her even more vigilant at researching every single ingredient in the products her family was using.

She realized that products are really not always as natural as they seem. She decided if she wanted something truly safe, and high performance she was going to have to create it herself. This is how ZEBRA was born.

Jenn’s faith and love of country is woven into ZEBRA, not only are the ingredients in the products “black and white,”  but she lives by the idea of the constitution and the Bible being black and white as well. ZEBRA is a non-toxic, freedom loving brand who answers to no one but the Creator himself.

Jenn Thatcher left a successful career as an international artist after realizing the products she trusted weren’t truly safe. When her son Jack was diagnosed with a brain tumor, she began scrutinizing every ingredient her family used — and found “natural” often meant nothing at all.

Determined to make something truly safe and high-performance, she created ZEBRA. Guided by her faith and love of country, Jenn built a non-toxic, freedom-loving brand that answers to no one but the Creator Himself.

Established in 2024

ZEBRA was founded on the idea that ingredients should be black and white. Nothing tricky, nothing hidden. Consumers should understand the purpose of every ingredient in every product. Ingredients that are safe, non-toxic, and high-performance, from a brand that seeks to empower consumers, and make the best decisions for themselves and their families-all while doing good in the world.

EVERYTHING WE MAKE IS DESIGNED TO BE SAFE & EFFECTIVE FOR THE WHOLE FAMILY.

It’s Better Here

Black & White Ingredients

Made In The U.S.A.

Non-Toxic

We vow to create products that you don’t have to wonder about. We leave out anything questionable and source the most trusted high-quality / non-toxic ingredients we can find. We have done the work for you.

Products at ZEBRA have been thoughtfully curated and tested for safety and effectiveness, all with the well-being of you and your loved ones in mind.

HAVE A QUESTION ABOUT ONE OF OUR INGREDIENTS?
PLEASE ASK US, WE ARE TRULY BLACK AND WHITE.

Our Community

The Herd

ZEBRA isn’t just a brand. It’s a movement of people who believe that health starts with what you choose every day. Together, we’re proving that real safety is possible — and powerful.